SEO Agency Verification Guides
Free guides for business owners to verify SEO agency work, read reports, and make informed decisions about hiring and firing agencies.
How to Verify Your SEO Agency's Work
Step-by-step process to verify SEO claims using Google Search Console data.
How to Fire Your SEO Agency
Evidence thresholds, asset checklist, exit scripts, and transition planning.
SEO Agency Hiring Checklist
Due diligence steps, access requirements, pricing red flags, and contract terms.
How to Read an SEO Report
The metrics that matter, misleading metrics, and how to verify claims.
Google Search Console & GA4 Basics
What each tool shows, permission best practices, and monthly checks.
How to Catch Inflated Metrics
The triangle test, brand filtering, vanity metric traps, and response scripts.
Want to Verify Your Current Agency?
Run a free due diligence scan on any SEO agency or upload your report to compare claims against your actual Search Console data.